Common WordPress Mistakes Perth Businesses Make (and How to Fix Them)
WordPress is the go-to platform for many businesses in Perth looking to build a strong online presence. But even with its flexibility and power, WordPress can trip up business owners unaware of its quirks. If you are investing in WordPress development in Perth, avoiding these common mistakes will help your site perform better, attract more customers, and stay secure.
Choosing the Wrong Theme
Many businesses make the mistake of picking a theme based on
looks alone, without considering speed, mobile responsiveness, or compatibility
with essential plugins. A bloated or poorly coded theme can slow your site and
create headaches down the track.
How to Fix It:
·
Choose lightweight, well-supported themes.
·
Test your theme’s speed using tools.
·
Ensure the theme is responsive and looks great
on all devices.
Neglecting Website
Speed
A slow-loading website is a conversion killer, especially in
fast-paced places like Perth, where users expect instant results. Even a
one-second delay can lead to lost leads and a higher bounce rate.
How to Fix It:
·
Compress images with compression tools.
·
Use caching plugins.
·
Avoid unnecessary plugins and features that
bloat your site.
Ignoring Mobile Responsiveness
With most users browsing on mobile, a site that does not
display or function well on phones will lose business. Common issues include
tiny buttons, broken menus, and forms that are hard to fill out on a small
screen.
How to Fix It:
·
Use a responsive theme and test your site on
multiple devices.
·
Simplify navigation and forms for mobile users.
·
Add click-to-call buttons for easy contact.
Unclear Messaging and
Calls to Action
If visitors cannot tell what you do or how to contact you
within seconds, they will move on. Many Perth businesses overlook the
importance of clear headlines, concise descriptions, and visible calls to
action.
How to Fix It:
·
Update your homepage with a clear headline and
one-line explainer.
·
Place your location and contact details
prominently.
·
Use strong, visible CTAs above the fold.
Poor SEO Structure
Search engine optimisation is often neglected or
misunderstood. Without proper page titles, meta descriptions, headings, and
image alt text, your site is harder for Google (and customers) to find.
How to Fix It:
·
Use unique, keyword-rich titles (e.g., “WordPress Development in Perth”).
·
Write compelling meta descriptions for each page.
·
Structure content with one H1 per page and
logical subheadings.
·
Add alt text to all images for accessibility and
SEO.
Outdated Plugins and
Lack of Maintenance
Failing to keep plugins, themes, and WordPress itself
updated leaves your site vulnerable to security threats and bugs. Many
businesses also forget to back up their sites regularly.
How to Fix It:
·
Schedule regular updates for WordPress core,
themes, and plugins.
·
Use reputable plugins only and remove unused
ones.
·
Set up automated backups and test that they
work.
Weak Security
Practices
Without basic security measures, WordPress sites are easy
targets for hackers. Common mistakes include weak passwords, no SSL
certificate, and skipping security plugins.
How to Fix It:
·
Use strong, unique passwords for all user
accounts.
·
Install a security plugin.
·
Enable SSL (HTTPS) for your entire site.
If these fixes sound overwhelming, you are not alone. Many
Perth businesses benefit from partnering with local WordPress Development
experts who handle everything from design and support to SEO and ongoing
maintenance. This ensures your website stays fast, secure, and effective you
can focus on running your business.
Avoiding these common WordPress mistakes and investing in
professional WordPress Development with a trusted WordPress Agency in London, Kent,
and across the United Kingdom will help your business stand out online, attract
more leads, and keep your website running smoothly.
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